Former contributor, Roger Lee shares why he’s starting a multi-disciplinary arts training center for youth in Philadelphia, how he’s marketing it, and how he’s balancing it with the direction of his dance company.
dance business
Why “Dance Moms” Is GOOD For Your Dance School’s Business
There are dance studio owners mad and concerned about how Lifetime’s reality show, Dance Moms, is affecting their business. They want to boycott it, voice their outcry. But are there other ways to battle this kind of negativity? Learn why the stuff that ‘makes us look bad’ as an industry can actually be good for business and how to turn negativity into opportunity.
Four Ways to Make an Impact with Low Cost Marketing
Using John Jantsch’s 4C’s of marketing as a jumping off point, Suzanne Gerety provides ideas dance studio owners can use to get more students with effective and low-cost marketing. Plus win a copy of DanceStudioOwner.com’s new 75-page guide to low-cost marketing.
Giving Thanks Giveaway: Real Deal Dance Marketing
Chad wants to give ONE Dance Advantage reader access to Get Your Dance Studio Found in GoogleMaps/GooglePlaces. Leave a comment at this post, answering the question: What would it mean for your studio if you were listed at position A when someone typed in ‘dance studio’ for your town into Google?