Publicize on DA
Dance Advantage, which provides articles, information, and editorials regarding movement training and study, is a leader within the small genre of blogs dedicated to writing about dance education. Dance Advantage has welcomed new bloggers and new voices to the online dance community since its founding in April 2008 when dance, and dance education in particular, was underrepresented online. Dance Advantage remains a standout as a site that is prolifically updated with magazine-quality articles. However, creator and editor Nichelle Strzepek writes with the personal voice of an experienced dancer and teacher, as do the regular columnists who are invited to contribute in their particular field of expertise. As a result, Nichelle and Dance Advantage have gained respect as a valuable resource within the dance community.
Focus and Content
Gives…
- Dance students
- Dance teachers and studio owners
- Parents of dancers
Tools they can use as they pursue (or administer) training in dance…
- At private studios
- For non-profit schools
- Within the public education system
Readers come to the blog to…
- Supplement education (students, teachers, or parents)
- Find answers to questions
- Discover new products and technologies
- Participate in or connect to the online dance community
Topics covered include but are not limited to:
- Classroom or behavior strategies
- Dance studio business & technology
- Dance history and terminology
- How-to articles for technique
- Performance and choreography ideas
- Dancer health and wellness
- The dance world outside the studio (artists and companies)
- Coverage of online or offline resources
- Dance and classroom products (reviews and giveaways)
Benefits
- Affordable Advertising: Dance Advantage targets a specific dance audience at a rate that is affordable for businesses of any size or budget.
- Relevant and Engaging: Prolific updating of thorough and engaging content keeps readers coming back and helps search engine surfers discover relevant dance information and articles.
- Beyond Blogging: In addition to the blog site, Dance Advantage has a strong presence on social networks, expanding your reach as well. (Find specifics on the Why Promote on Dance Advantage page)
- Visibility: Dance Advantage limits its on-site advertising “real estate” to tasteful 125×125 box ads which are prominently displayed site-wide. We are selective in our affiliations for on-site advertising, seeking to promote resources that are highly relevant to those involved in dance education. Advertisers wishing to reach Dance Advantage readers may also sponsor our RSS feed for frequent visibility.
- Trust: Dance Advantage favors word-of-mouth style promotion and seeks to establish positive relationships with advertisers. This creates a triangle of trust and support between the Advertiser, Dance Advantage readers, and its creator, benefitting all. Loyal readers recognize that Dance Advantage stands behind its recommendations, while new readers appreciate not being bombarded with unrelated ads that interrupt the flow of content.
Ad Formats
It is my wish to provide a reader experience that is as uncluttered as possible. Therefore, I am currently offering site-wide, 125×125 image blocks. These appear “above the fold,” immediately to the right of all latest content and will link to your specified landing page URL. This space can be reserved month-by-month or in 6-month increments.
In addition, I offer the option to advertise through Dance Advantage’s RSS feed. Your text link (with a short tagline) will be published in every new post update (3 to 4 times per week). This space can be reserved month-by-month.
Interested?
Please fill out the form below to contact me about the latest rates.
Keep in Mind: I can only accept advertising from companies or products I feel I can legitimately support and therefore rarely accept advertising from companies or services that I don’t already use or with which I have an established relationship. If you think that your site, service, or product is right for Dance Advantage, please consider inviting me to review your product or service. I reserve the right to refuse any ad based on content of the ad or the product or site being promoted.
For More Info
Why Promote on Dance Advantage
How to Promote on Dance Advantage
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